Ross Martin has one of the most creative and strategic minds out there. He spent 13 years as a top executive at Viacom and recently started his own agency, Blackbird. Ross has guided countless household name brands, helping them innovate and create impact. I never know what guests are going to say when I ask them to share their Why not now moment. In this episode, Ross exercises a "Why Not Now?” moment on the show and shares a few really tough experiences that he hasn’t talked about before publicly.

• Ross talks about Operating Systems vs. Belief Systems. What's the difference? Why do you need a belief system?
• A very rare diagnosis leaves Ross in a place where the sound of his own voice was too much to bare.
• Ross shares the building blocks of his identity, purpose and mission.
• Ross talks about having "bodies of work" vs. linear career paths.

Learn more about Ross: https://www.rossmartin.com/

Follow Ross: https://www.instagram.com/rossmartin/

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Dan Reynolds is the Imagine Dragons front man and lead vocalist. The band has sold more than 27 million singles and 9 million albums. Their recent album, Evolve, went gold in less than a month and it continues to rise as they tour the globe. They’re kinda a big deal. But they haven’t always been. Dan shares things in this show that he hasn't talked about publicly before. If you want a glimpse behind the curtains and get to know the down-to-earth person behind the rockstar, you’re in for a treat.

• The Why Not Now? moment when Dan decided to drop out of college and pursue music full time.
• Dan talks about the phase before the fame when the band hustled and played in Las Vegas lounges.
• The various non-musical routes Dan explored during college.
• The very first song Dan wrote in middle school.
• We dissect the song 'Thunder' on the new Evolve album and talk through the meaning.
• The evolution of the band name. It wasn't always 'cool' and some of Dan's friends made fun of the name.
• Dan talks about going through a spiritual crisis and how it led to a massive realization.
• What Dan attributes to him having the healthiest year of his life.
• Dan's current Why Not Now? decision to be a vocal ally for the LGBTQ community as a spotlighted Mormon.

Learn more about Dan: https://www.imaginedragonsmusic.com/

Follow Dan: https://www.instagram.com/danreynolds/

To learn more about monday dot com, and for a free trial, go to http://hey.monday.com/amyjomartin

To learn more about the Renegade Accelerator, go to http://renegadeaccelerator.com

Get Amy Jo’s newsletter: https://amyjomartin.activehosted.com/f/21

Join the Why Not Now? Private Facebook Group: https://www.facebook.com/groups/whynotnowpodcast/

Follow Amy Jo…

FB: http://www.facebook.com/amyjomartin

Twitter: http://www.twitter.com/amyjomartin

Why Not Now? Insta: http://www.instagram.com/whynotnow

Buy Amy Jo’s Book: https://amyjomartin.shop/collections/frontpage/products/renegades